Affiliate PR Services for Industry-Leading Consumer Brands

Public Haus is an affiliate PR agency helping brands consistently get featured in top-tier commerce-driven publications – aligning with how publishers monetize while driving traffic, AI visibility and sales for our clients.

An Affiliate PR Agency Trusted by Standout Brands

Client logo for Beast, a consumer appliance brand working with Los Angeles PR agency Public Haus
Client logo for Haden, a consumer appliance brand working with Public Haus, an LA PR and influencer agency
Knockaround logo
Client logo for Groove Life, an active lifestyle accessories brand working with LA PR agency Public Haus
Client logo for Ekster, a men's accessories brand working with Public Haus, a Los Angeles PR company
Client logo for Ekster, a men's accessories brand working with Public Haus, a Los Angeles PR company
Client logo for Ekster, a men's accessories brand working with Public Haus, a Los Angeles PR company
Client logo for Ekster, a men's accessories brand working with Public Haus, a Los Angeles PR company
Client logo for Ekster, a men's accessories brand working with Public Haus, a Los Angeles PR company
Client logo for Ekster, a men's accessories brand working with Public Haus, a Los Angeles PR company
Client logo for Ekster, a men's accessories brand working with Public Haus, a Los Angeles PR company
Client logo for Ekster, a men's accessories brand working with Public Haus, a Los Angeles PR company

Affiliate PR Services That Drive Revenue

Affiliate PR is more than product placement. We combine media relationships, commerce expertise and performance marketing to help brands earn visibility and generate sales

Commerce media outreach

  • Standalone product feature coverage
  • Product coverage in gift guides, reviews and roundups
  • Seasonal and tentpole campaign execution
  • Product launches and new collection promotion
  • Ongoing media pitching and commerce relationship management

Affiliate program strategy

  • Affiliate network optimization
  • Publisher recruitment and activation
  • Commission and program structure recommendations
  • Partnership growth opportunities
  • Amazon affiliate expertise and support
  • Performance reporting and analysis

AI discovery and search visibility

  • Coverage that strengthens brand authority signals
  • Third party coverage that supports LLM search discovery
  • Visibility across ChatGT, Gemini, Claude, etc.
  • SEO and GEO-aligned media strategies
  • Long-term authority building through earned media

Revenue-focused optimization

  • Tracking affiliate performance
  • Identifying high-converting publisher relationships
  • Campaign refinement based on sales data
  • Scaling successful placements
  • Continuous reporting and insights.

Not Your Typical Affiliate PR Agency

“No BS” Affiliate PR Services That Drive AI Visibility, Search Authority & Revenue

We help consumer brands earn placement in affiliate-driven media that influences both consumers and AI search engines. As publishers increasingly power AI-generated recommendations and product discovery, securing coverage in commerce-driven publications helps brands improve visibility, credibility and revenue simultaneously.

  • Affiliate-first media strategy built for AI visibility: We position your brand for inclusion in commerce-driven content that publishers monetize and AI platforms increasingly reference when generating recommendations.

  • Senior-led execution with real media relationships: Direct access to editors, writers and commerce teams across top-tier affiliate publications.

  • Built for listicles, reviews and buying guides: We secure placements in the content formats that drive consumer purchases while increasing the likelihood of AI discovery and recommendation.

  • Performance-minded earned media: Coverage is pursued with commercial intent, helping brands turn media placements into a long-term engine for traffic, sales, search authority and LLM and AI visibility.

Public Haus Agency video

Types of Affiliate PR Coverage

Product Reviews

Dedicated reviews from trusted media sites

Why This Matters:

Product reviews build trust, drive affiliate revenue and create authoritative third-party content that can influence both search rankings and AI recommendations.

Best Of Lists

Best Cold Plunges, Best Slim Wallets, Best Personal Blenders, etc.

Why This Matters:

These high-intent rankings place your brand in front of consumers actively comparing products and are among the most frequently cited sources in AI-generated recommendations.

Buying Guides

“How to Choose the Right Cold Plunge”

Why This Matters:

Buying guides educate consumers earlier in the purchase journey and position your brand as a recommended solution before a final purchase decision is made.

Gift Guides

Holiday, Mother’s Day and Father’s Day Gift Guides

Why This Matters:

Gift guides create visibility during peak shopping periods and can drive significant seasonal traffic, affiliate sales and brand discovery.

Commerce Features

Editor’s Picks, Staff Favorites, Commerce Spotlights

Why This Matters:

These placements build credibility and awareness while introducing products to consumers through trusted editorial recommendations.

Expert Roundups

Brands cited alongside industry experts

Why This Matters:

Expert roundups strengthen authority, trust and category leadership by associating your brand with respected voices and industry expertise.

Affiliate PR Spotlight: BEAST

A wallet from Ekster, a lifestyle client of Public Haus, a Los Angeles lifestyle PR agency

Scaling a Design-Forward Blender Brand Through Affiliate-Driven Media Coverage

BEAST Health debuted to disrupt the blender category with a product that combined high-performance functionality with elevated design. Public Haus partnered with the brand to drive visibility through affiliate-driven media, prioritizing placements where coverage could convert into measurable traffic, sales and AI search discovery.

We built and executed an affiliate-focused PR strategy centered around commerce-driven editorial, targeting feature reviews, product roundups and gift guides where consumers actively discover and purchase. By aligning with how media monetizes, we created a groundswell of positive coverage for BEAST that continues to grow.

Our Approach + Results

  • Secured placements across top-tier affiliate-driven publications in lifestyle, wellness, tech and design

  • Prioritized high-converting formats including “best of” lists, gift guides and product roundups

  • Positioned BEAST as a go-to brand within commerce-driven editorial and gifting cycles

  • Aligned outreach with key retail moments (holidays, Father’s Day, seasonal buying trends)

  • Generated 20B+ impressions and 650+ media placements across affiliate and editorial coverage

  • Increased brand visibility across AI search platforms and LLM-generated recommendations by securing coverage in the trusted sources these systems frequently reference.

Forbes home product placement
SELF client homewares coverage
Apartment Therapy logo for client PR coverage
Today logo for PR placement
Taste of Home logo
NBC News blender article

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“Amazing stuff! We have been basking in the sunlight created by these stories and I don’t think we could have wanted much better. We appreciate Public Haus getting the work done and placements executed, resulting in great publicity for our Beast. The word is getting out there and we really appreciate the results and the relationship as we all enjoy working with Public Haus. Our Beast is not shy of publicity due to their amazing assistance with PR.”

– Colin Sapire, Founder, Beast Health

Affiliate PR Spotlight: Ekster

A wallet from Ekster, a lifestyle client of Public Haus, a Los Angeles lifestyle PR agency

Creating a Go-To Wallet Brand Across Search, Commerce and AI

Ekster, a premium accessories brand known for its sleek wallets and smart everyday carry products, partnered with Public Haus to accelerate visibility, commerce-driven media coverage, and revenue growth in the U.S.

Instead of traditional PR outreach, we concentrated on commerce-driven opportunities – identifying where editors, publishers and platforms actively feature products with the intent to drive clicks and sales. This allowed Ekster to show up consistently in content built for action, not just awareness.

Our Approach + Results

  • Secured repeat placements across high-visibility commerce and affiliate-focused publications

  • Targeted content formats designed for purchase intent, including curated lists and product-driven features

  • Built consistent exposure in environments where consumers are actively evaluating and buying

  • Synced outreach with peak shopping periods and seasonal demand cycles

  • Delivered billions of affiliate PR impressions resulting in massive sell-through

  • Resulted in the brand consistently being recommended as a top minimalist wallet in both Google and AI search

Forbes logo
Travel & Leisure logo
WSJ logo
Esquire logo
CNN Underscored
CNET logo

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“Public Haus has created a PR domino effect for Ekster. Every day, new top-tier publications are flying through my inbox. Before working with Public Haus, our team had little time for PR. Now, with the experience of Public Haus, Ekster’s PR coverage has increased significantly along with our discoverability across search and AI platforms. I can’t recommend Public Haus enough, they are truly one of a kind, always available, willing to jump on a new project and campaign, and extremely communicative!”

– Olivier M., Founder, Ekster

Affiliate PR Spotlight: HADEN

A wallet from Ekster, a lifestyle client of Public Haus, a Los Angeles lifestyle PR agency

Turning a Heritage Appliance Brand into a Commerce Media Favorite

HADEN, a heritage UK appliance brand known for its design-forward kettles, toasters and countertop products, partnered with Public Haus to accelerate U.S. product discovery through affiliate-driven media coverage. Our goal wasn’t simply awareness – it was securing placements in the reviews, buying guides and commerce content consumers rely on when making purchase decisions.

We developed and executed an affiliate PR strategy focused on commerce editors, seasonal shopping opportunities, gift guides and high-intent product coverage. By aligning outreach with how publishers monetize and how consumers shop, we helped position HADEN as a go-to brand across both traditional search and emerging AI-driven discovery experiences.

Our Approach + Results

  • Secured scores of placements across top commerce, home, lifestyle and design publications

  • Earned inclusion in high-converting gift guides, buying guides and product roundups

  • Positioned HADEN as a recommended brand during key seasonal and holiday shopping periods

  • Built authoritative third-party coverage that strengthened search visibility and AI discoverability

  • Generated more than 1 billion impressions through affiliate and editorial media coverage for the brand’s US expansion

  • Generated 10x engagement and content performance across owned and earned channels

Good Housekeeping PR placement
PopSugar client placement
Buzzfeed logo
Parade logo for PR placement
HuffPost logo for home product PR placement
PureWow logo for home product article

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“Working with Public Haus has elevated our brand’s awareness and perception in the U.S. in ways I couldn’t have imagined. We went from virtually no media presence to quickly being featured in dozens of top-tier publications, driving both traffic and revenue for the brand. The results have been incredible.”

– Sachin Bagga, CEO, HADEN

A Deeper Look at Our Affiliate PR Services

Affiliate-Driven Digital Campaigns

Affiliate PR works best when media, influencer and performance marketing efforts are aligned. We build integrated campaigns designed to increase brand visibility, drive qualified traffic and generate measurable revenue across multiple channels.

Commerce Coverage With Affiliate Links

We secure placements in commerce-focused content where consumers actively research products and publishers are incentivized to drive purchases. This creates a direct connection between media exposure, traffic and sales.

Product Reviews on Top Commerce Publications

Independent reviews remain one of the most trusted forms of product discovery. We place brands in high-authority review content that influences purchasing decisions, strengthens credibility and supports long-term visibility.

Affiliate Program Strategy & Optimization

Strong affiliate PR starts with a strong affiliate program. We help brands evaluate commission structures, publisher relationships and platform opportunities to maximize coverage potential and conversion performance.

Relationships with Commerce & Shopping Editors

Our team works directly with editors, writers and commerce teams across leading digital publications. These relationships help create opportunities for meaningful product coverage where purchase intent is highest.

SEO, GEO & AI Discovery Strategy

Modern visibility extends beyond traditional search engines. We secure authoritative media placements that strengthen SEO, GEO, supporting AI search and increasing the likelihood of being referenced across emerging search experiences.

Performance-Focused Storytelling

Coverage alone doesn’t drive results. We develop story angles and product narratives designed to generate engagement, clicks and conversions while reinforcing long-term brand positioning.

Measurement, Reporting & Optimization

We track media placements, affiliate performance and traffic trends to understand what’s driving results. Insights from campaign performance help guide future outreach and growth opportunities.

Product Reviews & Editorial Features

From dedicated reviews to expert recommendations, we secure earned coverage that builds trust with consumers and positions products alongside leading brands in the category.

Gift Guides, Seasonal Features & Buying Guides

We align outreach with key shopping moments throughout the year, securing placements in gift guides, holiday features and buying guides that influence purchasing behavior during peak demand periods.

Affiliate PR Agency FAQ

Affiliate PR is the fusion of traditional public relations and affiliate marketing. It’s a results-driven approach where brands earn media coverage on top-tier outlets and digital publishers that include affiliate links, driving both awareness and measurable sales. As one of the top affiliate PR agencies in the US, we combine earned storytelling with affiliate partnerships to help brands achieve visibility and revenue growth.
Traditional PR focuses solely on awareness and credibility through editorial coverage. Affiliate PR takes that a step further by integrating affiliate links into those stories, allowing publications to earn a commission on sales. This gives editors and writers an added incentive to feature your products turning earned coverage into a performance-based channel.
Affiliate PR amplifies reach and ROI by helping brands secure more consistent media coverage in top-tier outlets like Forbes, CNN Underscored, BuzzFeed and Men’s Journal, while converting those media hits into trackable revenue. It also builds stronger relationships with commerce editors and publishers and gives brands a competitive advantage over those relying solely on traditional PR.
As an affiliate PR agency, we work across major affiliate networks and programs including Impact, Awin, Rakuten and Amazon Associates, among others. We also collaborate directly with commerce editors and affiliate teams at top media outlets to ensure your brand is set up for inclusion and performance tracking.
Yes. Affiliate-focused PR helps your brand appear in the types of publisher content AI search tools rely on – including product reviews, listicles and buying guides – increasing the likelihood of being recommended in AI-generated results.
Affiliate PR works best for consumer-facing brands that sell products online, including lifestyle, home, food & beverage, wellness, outdoor brands, and gear & gadget startups to name a few. If you’re already driving eCommerce sales or looking to scale DTC growth through earned media, affiliate PR can deliver measurable visibility and revenue impact.

At Public Haus, our affiliate PR services combine traditional earned media strategy with performance tracking. We start by identifying the most relevant commerce outlets, affiliate programs and editorial calendars for your products. From there, we craft compelling story angles and coordinate directly with affiliate teams at top publishers like Forbes, CNN Underscored and People to name a few. As an affiliate PR agency, we ensure your brand is fully integrated into the affiliate ecosystem complete with link tracking, performance monitoring and ongoing optimization to maximize visibility and revenue.

Yes. As a hybrid affiliate PR agency, we often layer influencer and paid strategies into our campaigns to extend reach and conversion. Our team manages everything from creator partnerships that include affiliate links to paid placements that complement earned coverage. By blending affiliate PR services with influencer and paid media support, we help brands capture both credibility and measurable ROI across every touchpoint.

Even if you already have an affiliate manager or influencer team, an affiliate PR agency brings a completely different layer of value. While affiliate managers handle program logistics and influencer teams focus on creator relationships, we focus on securing high-value commerce media coverage in top-tier outlets like Forbes Vetted, CNN Underscored or NY Times’ Wirecutter. Our affiliate PR services connect your brand story with these outlets to drive both awareness and measurable sales.

We track both media outcomes and performance metrics including placements secured, referral traffic, revenue generated through affiliate links, and coverage in commerce-specific outlets. By blending brand storytelling with data-driven reporting, we help you see exactly how PR translates into sales.

More Results: Affiliate PR in Action

Automotive Detailing Brand Sees 60% Sales Lift Through Affiliate PR

A direct-to-consumer detailing brand partnered with Public Haus to drive awareness and affiliate sales. Through our affiliate PR services, we secured placements in hundreds of top-tier media outlets over the course of a year, boosting web traffic 40% and affiliate revenue 60% within 90 days.

Small Appliance Brand Dominates U.S Launch With Major Press Coverage

For a British small appliance brand expanding into the U.S., Public Haus executed an affiliate PR campaign that generated coverage in Good Housekeeping, Food & Wine, Wired, GQ, Real Simple, House Beautiful and dozens more, in under three months. The strategy established early retail credibility and drove thousands of clicks through affiliate commerce placements.

Outdoor Brand Climbs to Top of Search Rankings

An outdoor gear brand targeting camping enthusiasts partnered with Public Haus to expand U.S. visibility through affiliate-driven PR. In under four months, we secured placements in CNET, Esquire, The New York Times, Gear Patrol, Outside and many more – driving a 75% month-over-month increase in affiliate conversions and helping the brand rank for top search keywords.

From our blog

Affiliate PR vs. Traditional PR: What Every Brand Needs to Know in 2026

women wearing SPIbelts for PR campaign image

Public relations has evolved dramatically over the past decade. While traditional PR remains an important part of building awareness and credibility, brands looking to drive measurable business outcomes are increasingly investing in affiliate PR as a core component of their marketing strategy.

In 2026, the difference between traditional PR and affiliate PR is no longer simply about media coverage. It is about visibility, discoverability, revenue generation and how consumers find products across search engines, commerce publications and AI-powered platforms.

 

What is Traditional PR?

Traditional public relations focuses on building brand awareness and credibility through earned media coverage. A traditional PR campaign may include media outreach, press releases, thought leadership, executive profiling, product launches and feature stories designed to generate visibility and positive brand perception.

Success is often measured through metrics such as media placements, impressions, audience reach and share of voice.

Traditional PR plays an important role in shaping brand reputation and creating awareness. However, many traditional media placements are not designed to directly influence purchase decisions or generate measurable sales.

 

What Is Affiliate PR?

Affiliate PR combines earned media with performance marketing principles. Instead of focusing solely on awareness, affiliate PR targets the publications, editors and content formats most likely to influence purchasing behavior.

Affiliate PR campaigns prioritize opportunities such as:

  1. Product reviews
  2. Best-of lists
  3. Gift guides
  4. Commerce roundups
  5. Seasonal buying guides
  6. Product comparison articles
  7. Shopping-focused editorial features
  8.  

Why Affiliate PR Matters More than Ever?

Consumer behavior continues to shift toward digital discovery. Before making a purchase, shoppers frequently consult product reviews, comparison articles, expert recommendations and buying guides.

These types of commerce-focused articles increasingly influence purchasing decisions across nearly every consumer category, including wellness, technology, home goods, beauty, fashion, fitness and lifestyle products.

For brands, this means visibility in commerce media has become just as important as visibility in traditional media.

A placement in a high-authority buying guide can continue generating traffic and sales for months – or even years – after publication.

 

The Growing Impact of AI Search

One of the biggest reasons affiliate PR has become so valuable is its role in AI-driven discovery.

Platforms such as ChatGPT, Gemini, Claude and Perplexity increasingly rely on trusted third-party sources when generating product recommendations and answering consumer questions. Commerce publications, review sites and editorial buying guides are often among the most authoritative sources these platforms reference.

When brands consistently appear in trusted product reviews, gift guides and commerce-focused editorial coverage, they strengthen the authority signals that contribute to both traditional search visibility and AI-powered recommendations.

In other words, the same media placements that drive affiliate revenue today may also influence how brands are surfaced in tomorrow’s AI search experiences.

 

Affiliate PR and Traditional PR Work Better Together

The most effective brands do not choose between affiliate PR and traditional PR – they leverage both.

Traditional PR helps establish credibility, tell brand stories and build long-term reputation. Affiliate PR helps turn visibility into measurable business results by placing products directly in front of consumers who are actively researching and ready to buy.

Together, these strategies create a powerful combination of awareness, authority, discoverability and revenue growth.

As digital media, search engines and AI platforms continue to evolve, brands that invest in affiliate PR will be better positioned to earn visibility where consumers are searching, shopping and making decisions.

At Public Haus, we help brands bridge the gap between traditional earned media and performance-driven commerce coverage – securing placements that build credibility, drive revenue and strengthen long-term visibility across search engines, media outlets and emerging AI-powered discovery platforms.

Learn How We’ll Put Our Affiliate PR Services to Work for You