Los Angeles PR Agency Public Haus Intersects Earned Media with Digital Marketing to Drive Client Exposure and Revenue
Los Angeles PR agency Public Haus is one of the fastest-growing public relations and content marketing agencies in Los Angeles, delivering clients a unique approach to visibility that combines earned media, influencer marketing, video content and digital advertising.
Specializing in categories including automotive, active lifestyle, pop culture, travel and kids’ culture, Public Haus helps clients increase visibility, credibility and brand engagement by leveraging a variety of tactics based on client needs and goals. By generating earned media coverage through an extensive network of top-tier media relationships and supporting that exposure with video content and influencer marketing strategies, we maximize opportunities for mass attention and exposure.
Founder Ryan Croy, a PR and marketing pro of two decades, launched Public Haus to offer clients a digital-first approach to public relations through robust earned, owned and paid campaigns that create real impact, energize and reshape brand reputations and build loyal audiences.
Public Haus is a Los Angeles PR agency that manages campaigns for global brands like Chevron, completely-reshaping the go-to-market strategy for a key segment of the fuel and energy behemoth. Through branded video content production and distribution, influencer marketing, earned media and strategic partnerships, Public Haus successfully executed the rollout of two major Chevron product launches over the past two years.
When Chevron sought out a Los Angeles PR agency to build awareness and inspire product trial among automotive, powersports and marine audiences nationwide, they turned to Public Haus. Our relationship has massively expanded as a result of our success. In addition to earned media campaigns, we implemented documentary and how-to style video content in addition to paid influencer strategies to guarantee content distribution and grow real influence among targeted audiences. The results have been game-changing. Just ask the company’s Global Brand Manager, who stated:
“Starting from square one lacking online content, Public Haus had us quickly expanding our content library through strategic media relations, key influencer additions, branded video content, pinpoint script development and an efficient production team; all within budget. If you are looking for high impact results with a Los Angeles PR agency that can combine focus, experience, distribution proficiency and results, check out Public Haus. Their video content, influencer marketing and PR expertise has transformed our go-to-market strategy.”
When it comes to traditional earned media efforts, we help clients define their narrative and develop the appropriate messaging; pitch, place and amplify press releases and targeted pitches; create an ongoing plan for earned media focusing on ongoing coverage in all relevant digital, broadcast and print outlets; and provide the proper media training so that each media opportunity is effectively leveraged and maximized.
In 2019, Public Haus conducted a powerful public relations campaign for a publishing company that’s reinventing the Bible for today’s millennial culture. The brand sought out a Los Angeles PR agency with top-tier media relationships, expertise in generating extensive media coverage and a clear vision for telling the company’s story. According to the client, our results were astonishing. Here’s what the co-founder had to say about our coverage, which totaled over 500,000,000 impressions in just three months and nearly 10x’d the brand’s revenue:
“Front page of the Washington Post business section, Vox.com, LA Times, The New Yorker, Vanity Fair, Forbes.com (just to name a few) and national TV coverage on Fox Business – all in 3 months. I’ve always heard that working with a ‘PR agency’ doesn’t guarantee any media placement, but dang, Public Haus has proven why they are the top Los Angeles PR agency for clients looking to build their awareness through media exposure.”
“These media placements helped establish our company as a credible brand, and we’ve seen a great return on our business. All the backlinks from these media placements have helped our SEO. Our average daily sales have grown 5x since working with Public Haus. During the months where we had media placement, our monthly sales grew 6-7x. Distributors and publishers all around the world immediately started contacting us. We’ve seen growth in our social media, and now being invited to speak on podcasts at different events.”
“Public Haus was friendly, honest, and professional all along the way. They took time to get to know our brand and our story before pitching to the media. Before our first interview, we were coached and taught how to do an interview. In times where we had fears, they coached us and encouraged us. Thank you Public Haus! Seriously, amazing!”
If you’re looking for a Los Angeles PR agency that combines big agency media relations experience with a nuanced approach to digital strategy and marketing, video content and influencer marketing, connect with Public Haus to set up a half-hour strategy call so we can learn more about your needs and goals. Public Haus is a Los Angeles PR agency with expertise in national campaigns that help clients stand out, expand their audiences and increase their earnings.