Tourism PR Agency for Travel, Hospitality and Destination Brands

Public Haus is a Los Angeles PR agency helping travel, hospitality and tourism brands earn top-tier media coverage, grow awareness and increase bookings through strategic PR, influencer collaborations, paid strategies and digital storytelling.

Tourism PR Agency for Travel, Hospitality and Destination Marketing Success

Let’s connect

We are Public Haus

Public Haus is a boutique public relations agency specializing in tourism, hospitality, and destination marketing, among other categories. We craft high-impact publicity, influencer programs, branded video content and digital media strategies that help travel and hospitality brands, destinations and experience-driven brands expand visibility, attract new audiences and inspire travel. Our integrated approach goes beyond traditional PR. We build authentic stories that cut through the noise and create lasting connections with travelers around the world.

No BS. Just results.

Our tourism and travel PR experience

resort and hotel PR campaigns

We craft strategic PR campaigns that help resorts and hotels build awareness, drive bookings, and inspire travelers through media, influencer and digital storytelling.

destination storytelling and press trips

We design immersive destination storytelling and press trip experiences that spark media excitement, inspire authentic coverage and drive traveler interest.

adventure and outdoor brand activations

We create high-impact PR activations for adventure and outdoor brands that capture attention, build credibility and inspire exploration.

influencer and creator partnerships

We connect travel brands with influential creators to produce authentic, story-driven content that inspires audiences and drives destination demand.

Real Results: Tourism PR in Action

destination awareness campaign

A Caribbean tourism board partnered with Public Haus to elevate its U.S. presence. Through earned media and influencer travel programs, we secured feature coverage in dozens of publications including Condé Nast Traveler, Travel + Leisure, and Afar, driving a 40% spike in site traffic and a record increase in seasonal bookings.

resort launch activation

For a luxury beachfront resort debuting in Mexico, we led a PR and creator campaign that resulted in coverage from top-tier travel and lifestyle outlets, over 50 pieces of influencer content and a fully booked opening month.

adventure tourism growth

To spotlight an adventure travel brand specializing in eco-friendly expeditions, Public Haus secured placements in Men’s Journal, Outside, Lonely Planet and Gear Junkie while coordinating a press trip that boosted online inquiries by 30% within six weeks.

let’s connect

Tourism and Travel PR FAQ

What types of tourism and travel clients do you work with?

We partner with a wide range of tourism and travel clients including tourism boards, destinations, hospitality groups, resorts, tour operators and experience-driven travel brands. Whether you’re promoting a hidden gem, launching a new property, or repositioning a destination, we tailor PR, influencer and digital strategies to drive awareness, inspire travelers and increase bookings.

How do you help travel and tourism brands earn top media coverage?

We secure meaningful earned coverage by targeting the editors, writers and producers who shape travel trends across national lifestyle outlets, top travel publications and local media. Every pitch is built around the story behind your destination or experience, from unique accommodations and cultural depth to sustainability and design, resulting in authentic, high-value coverage that drives curiosity and conversions.

Do you manage influencer or creator partnerships for travel brands?

Yes. We identify and collaborate with travel influencers, photographers, videographers and content creators who can authentically capture and share your brand story. We manage outreach, vetting, travel coordination and content deliverables to ensure every collaboration aligns with your goals and inspires real engagement across social and digital platforms.

Can you support destination launches, media trips or press events?

Absolutely. We plan and execute media trips, influencer stays and launch events designed to immerse key voices in your brand experience. From itinerary development and guest coordination to media outreach and post-trip follow-up, we handle every detail to generate coverage that captures the essence of your destination.

How does digital marketing complement your tourism and travel PR efforts?

Digital marketing extends the reach of your earned media and influencer content to audiences actively planning trips. We use paid social, search and content amplification, retargeting and email marketing to ensure your stories reach high-intent travelers. And because we also work across lifestyle, food & beverage, outdoor, automotive, home, wellness and consumer tech sectors, we bring a cross-industry perspective that sharpens creative and expands your brand’s cultural relevance.

Besides PR, what other ways can you help doctors promote their practice?

Beyond PR, Public Haus helps doctors grow through digital ads, influencer and affiliate marketing, content and email campaigns, SEO, social media management, and online reputation strategy — creating a cohesive system that builds visibility, credibility and patient trust.

FROM THE BLOG

Tourism Public Relations: How Public Haus Elevates Travel & Hospitality Brands

The travel and tourism industry thrives on visibility. Whether it’s a luxury resort, boutique hotel, adventure tour company or an entire destination, standing out in a crowded marketplace requires more than just stunning visuals—it demands an effective tourism public relations strategy fueled by strategic storytelling, media relationships and innovative digital strategies.

At Public Haus, one of the top public relations agencies in Los Angeles, we specialize in helping travel, tourism and hospitality brands connect with their target audiences through earned media, influencer marketing and compelling brand narratives and guaranteed PR placements.

In this guide, we’ll explore:

✅ What tourism public relations is and why it’s essential

✅ Key strategies that drive tourism PR success

✅ How Public Haus helps travel and hospitality brands gain worldwide recognition

What Is Tourism Public Relations?

Tourism public relations (or travel PR) is the art of promoting travel destinations, experiences, and hospitality brands through media coverage, influencer partnerships and strategic storytelling. Unlike traditional advertising, PR builds credibility and trust by securing authentic third-party endorsements from journalists, travel writers and digital influencers.

Why PR Is Essential for Travel & Tourism Brands

✔ Boosts Awareness – Features in top-tier travel publications and media outlets put your brand in front of millions.

✔ Increases Bookings – Well-placed media coverage drives direct traffic to your website, increasing inquiries and reservations.

✔ Builds Trust & Credibility – Editorial endorsements from travel journalists carry more weight than paid ads.

✔ Creates Buzz on Social Media – Influencers and digital creators help showcase experiences and destinations to highly engaged audiences.

✔ Strengthens Brand Identity – A strong PR strategy ensures your brand’s unique story and value proposition resonate with travelers.

Key Strategies for Tourism Public Relations Success

1. Securing High-Profile Travel Media Coverage

One of the most effective ways to drive awareness and bookings for tourism brands is through press coverage in respected travel, lifestyle and hospitality outlets.

Our Travel Media Outreach Strategy Includes:

🔹 Crafting Compelling Story Angles – We highlight unique selling points, such as exclusive experiences, cultural heritage and sustainability efforts.

🔹 Targeted Journalist & Editor Outreach – We maintain strong relationships with top-tier travel media, freelance writers and bloggers.

🔹 Press Trips & Media Familiarization Tours (FAMs) – Hosting travel journalists and influencers for firsthand brand experiences.

🔹 Hotel & Destination Reviews – Partnering with media to secure full-length features on travel brands.

📌 Example: A boutique hotel struggling to gain traction experienced a 50% increase in direct bookings over six months with media placements in Forbes Travel Guide, Travel + Leisure and Condé Nast Traveler.

2. Influencer & Content Creator Partnerships

With the rise of social media-driven travel planning, influencer marketing has become a powerful tool for tourism PR.

🔹 Partnering with Travel Influencers – We collaborate with Instagram, TikTok and YouTube creators who specialize in luxury, adventure and family travel.

🔹 UGC (User-Generated Content) Campaigns – Encouraging travelers to share authentic experiences with branded hashtags.

🔹 Affiliate Partnerships & Sponsored Stays – Offering select influencers exclusive stays and experiences in exchange for coverage.

📌 Example: A coastal resort partnered launched a TikTok influencer campaign. The result? Over 2 million organic views and a 30% boost in weekend occupancy rates.

3. Destination Marketing & Storytelling

Tourism public relations isn’t just about promoting hotels and travel experiences—it’s about selling entire destinations. A well-crafted destination marketing strategy creates excitement and emotional connections that inspire travelers to book.

🔹 Telling a Destination’s Story – We craft compelling brand narratives that highlight a destination’s culture, history and must-see attractions.

🔹 Pitching Seasonal & Trend-Based Travel Features – We align PR campaigns with trending topics, such as eco-tourism, wellness travel and off-the-beaten-path adventures.

🔹 Local Business & Tourism Board Collaborations – We foster partnerships that enhance a destination’s credibility and appeal.

4. Event & Festival Promotion

Tourism PR is crucial for promoting seasonal events, festivals, and grand openings. Our event publicity strategies include:

🔹 Pre-Event Media Outreach – Getting your event listed in major travel and lifestyle publications.

🔹 Press Invites & Media Hosting – Ensuring top journalists, influencers and bloggers attend.

🔹 Live Event Coverage – Maximizing visibility through real-time social media engagement and post-event PR recaps.

📌 Example: A Caribbean destination hosted a music and cultural festival. Public Haus secured media coverage in Billboard, Rolling Stone and Travel Noire, leading to a sold-out event and record-breaking tourism numbers.

5. Reputation & Crisis Management for Tourism Brands

With online reviews and digital news cycles moving fast, travel brands must protect their reputations. Public Haus helps brands navigate crisis situations effectively with:

🔹 Proactive Media Monitoring – Keeping track of brand mentions across news and social channels.

🔹 Crisis Communication Strategies – Providing rapid response messaging in case of negative press or social media backlash.

🔹 Review & Reputation Management – Helping brands maintain positive public perception on platforms like TripAdvisor, Yelp and Google Reviews.

📌 Example: A five-star hotel faced a negative viral news story. Public Haus deployed a strategic media response, securing positive brand stories in major outlets to counteract the crisis.

Why Public Haus is the Best PR Agency for Travel & Hospitality Brands

At Public Haus, we don’t just tell stories—we get travelers to experience them. Our team has deep expertise in travel, hospitality and tourism public relations, and we’ve helped some of the world’s most exciting brands increase visibility, drive bookings and secure top-tier media coverage.

✅ Strong Relationships with Leading Travel & Lifestyle Media

✅ Expertise in Influencer & Digital Travel Marketing

✅ Custom PR Strategies Tailored for Tourism Brands

✅ Proven Track Record of Success with Hotels, Destinations & Experiences

🚀 Ready to put your tourism brand in the spotlight? Contact Public Haus today to build a PR strategy that attracts travelers, earns media attention and drives real results.